Articles About...

Fashion Knowledge
Sustainability
Technology
Product Development
  1. What Happens When Digital Brands Have to Cut Back on Marketing?

    In recent years, digital marketing has become an essential tool for fashion brands to reach their target audience and drive sales. However, with the ongoing economic uncertainty caused by the COVID-19 pandemic, many fashion brands are being forced to make tough decisions, including cutting back on their marketing budgets.
    Read more →
  2. How Web3 Is Shaking Up Digital Marketing

    The fashion industry is constantly evolving and adapting to new technologies, and the rise of Web3 is set to have a significant impact on the way fashion is marketed and sold online. Web3 represents the next generation of the internet, where users have more control over their data, and the internet is more decentralized and secure. In this article, we will explore how Web3 is changing the face of digital marketing in the fashion industry.
    Read more →