A New Era for AI: How European Regulations Impact the Fashion Industry
In a landmark decision, the European Parliament has greenlit the world's inaugural comprehensive regulations governing artificial intelligence (AI). The AI Act heralds a pivotal moment not only for tech but also for diverse sectors including fashion within the European Union.Read more →Fashion Technology and E-commerce: Shaping Careers in the Fashion Industry
The fashion industry has always been synonymous with glamour and creativity. However, in recent years, there has been a transformative shift within the industry, driven by technological advancements and the rise of e-commerce. This evolution has not only revolutionized the way we consume fashion but has also opened up exciting career opportunities for individuals interested in the intersection of fashion, technology, and e-commerce.Read more →The Rise of Phygital: Blurring Boundaries Between the Physical and Digital Worlds
In an increasingly interconnected world, the lines between physical and digital realms are becoming more blurred. One fascinating phenomenon that embodies this convergence is the concept of "phygital." Combining the words "physical" and "digital," phygital refers to the seamless integration of physical and digital experiences.Read more →What Happens When Digital Brands Have to Cut Back on Marketing?
In recent years, digital marketing has become an essential tool for fashion brands to reach their target audience and drive sales. However, with the ongoing economic uncertainty caused by the COVID-19 pandemic, many fashion brands are being forced to make tough decisions, including cutting back on their marketing budgets.Read more →