Future of Fashion Responsibility


Responsibility is part of our daily business. We do not consider ourselves ready or perfect. We must keep developing and improving our ways of working.


From the beginning, our aim has been to create a company that is as responsible as possible and to act in a way that allows us to speak openly about all of our operations. We value transparency and we strive to honestly share our works in progress, not just our success stories and strengths. We’re also aware that as a for-profit company, we can never be 100% responsible from an environmental perspective, as our operations will always have some detrimental effects on something somewhere. However, we can do our best to try to identify, acknowledge and minimize those harmful effects.

All three elements of responsibility go hand in hand and affect each other. Below, you can read about these elements of responsibility and what they mean in our day-to-day work.

Social Responsibility

Social Responsibility

Our manufactures, their employees, customers and the societies we work in are the priorities of our social responsibility. Our factory follows local laws and international agreements, such as the UN Universal Declaration of Human Rights. We ensure that norms are exceeded, not just met.

Our manufactures are one of our greatest strengths and resources. Because of this, we are committed to taking especially good care of our manufactures staff and employees. Every employee receives a reasonable living salary that exceeds the minimum wage. The employees have employment contracts, they are on the payroll, and salaries are paid monthly.

From the company’s perspective, motivated, committed employees are more productive, and low employee turnover is directly connected to the quality of our work.

Environmental Responsibility

Our operations are based on respecting the environment and utilising existing resources. We look at our environmental impact from various perspectives and make better choices on this basis.

Responsible use of natural resources and responsibility for the environment are at the heart of what FUTURE OF FASHION does. Our products are manufactured from recycled, organic and innovative technological materials and our product development is aimed at constantly expanding our range of production processes and textile innovation.

The textile industry produces vast amounts of cutting waste as a by-product, which we use in our manufacturing. By using cutting waste, we can have an impact on the environment with less textile waste being incinerated or sent to landfill.

We strive to consider the environment is all areas of our operations. Our factory is primarily powered by wind, we try to avoid air freight when transporting goods and our product design considers the product recyclability.

Economic Responsibility

In our business, economic responsibility and profitability are the precondition for everything we do. If our business is not profitable, we cannot provide jobs or offer our customers an ecological alternative to traditionally manufactured textile products. A profitable business gives us opportunities to develop our processes, operating methods and products, and to bring a wider selection of recycled yarns, fabrics and prêt-à-porter clothes to market. 

We’re committed to achieving financial profitability through responsible actions and corporate governance. 

Future Goals

Our work towards a more sustainable textile industry continues in joint projects and through our research and development work. Below, you can find a list of our future goals.

  • Reduce Carbon Footprint

    Reducing and compensating our carbon footprint by looking at new freight and production solutions and finding the best compensation methods.

  • Cloose-Loop Solutions

    Re-working, improving and optimizing our production processes and recycle, epicycle and reuse our own products into new textiles.

  • Utilising Post-Waste Textiles

    Finding new ways to utilise textiles thrown away by consumers and use of more deadstock materials in the productions processes.